● Visual identity

Edupool allows schools and learning centres all across Germany to access safe educational media from leading content publishers. As part of a general redesign of the product UX and the implementation of a new marketplace area, we created a new identity that allows Edupool to stand alone as a strong and mature brand. To promote the launch of a new initiative to create a public marketplace on the platform, we created a series of idents that highlight the new visual identity and introduces the new product design.